H&M’s Green Machine: A Recycling Solution?

H&M calls it the Green Machine: a piece of technology it says is the first to separate and recycle polyester and cotton-blended clothing at scale. Later this month, Monki, the Gen Z targeting womenswear brand owned by H&M, will drop the first commercial products made using its recycled fibres. The collection — a £40 hooded…

The Rise in ESG Ratings: What’s the Score?

When Michael Beutler joined Kering’s sustainability operations team as its director in 2011, the fashion conglomerate, then known as PPR, fielded at most four investor requests a year about its environmental practices. Nearly a decade later, the Gucci and Saint Laurent owner receives at least four of these questionnaires a month. “If not double that,”…

Can a Pair of Jeans Kill the Coronavirus?

Are we asking too much from our jeans? Maybe. They’re expected to wick sweat, sculpt our behinds, and provide full-body motion for squats and lunges, all while exuding a cool-but-not-trying-too-hard vibe. And now, in these After Times, they’re also supposed to keep the coronavirus — the same one that has killed more than 1 million…

Are Exotic Skins Out of Fashion?

Something was clearly missing from Stockholm Fashion Week’s virtual catwalk on Aug. 25, and it wasn’t just a physical audience. Five days before, the show’s organizers said that fur and exotic skins had been banned from the lineup. Fur wasn’t surprising; among younger Western consumers, at least, fur has been steadily slipping down the rungs…

It’s 2020: Why Is The Pumpkin Spice Latte Still Part Of The Zeitgeist?

Batten down your palates and gird your tastebuds: pumpkin spice season is here. Never mind that we’re still basking in the sweltering depths of summer in tank tops and cutoffs. Or that a global pandemic is upending lives, ravaging the economy, and keeping people indoors. Even now, savvy as we have become about being gaslit…